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PLU Business Venture News - Summer 2008

PLU Business Venture News

Summer 2008

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School of Business student named 08-09 ASPLU President


Undergraduate business student John de Mars was recently appointed President of the Associated Students of Pacific Lutheran University (ASPLU) for the 2008-09 academic year. De Mars will be entering his senior year this coming fall, finishing up his business degree with a concentration in finance. Last year, de Mars served ASPLU as the Director of Finance.

As President, de Mars hopes to lead ASPLU in the accomplishment of three goals: improve the internal system of ASPLU through enhanced communication, strengthen ASPLU’s own role within the student body by effectively representing the student’s voice, and reach beyond campus into the surrounding community and world.

De Mars believes networking can help accomplish these goals. “ASPLU will work on drawing networks between clubs and organizations and providing more opportunities to build student involvement and leadership on campus,” de Mars said. “By doing this, we hope that students can feel comfortable coming to ASPLU to become educated on how to utilize the Senate to make PLU a better campus that meets every student’s needs.”

De Mars also hopes to further the efforts made in previous years regarding the promotion of sustainable living. “Establishing sustainable life-long habits that students can take with them is valuable in helping them to make a difference when they leave PLU,” de Mars said.

ASPLU plans to use the upcoming presidential election as a platform to promote global education. “ASPLU will push for a goal to have 90% of the student body participate in the 2008 Presidential Election,” de Mars said. “It is important for students to vote because this allows them to engage in the political process and encourages PLU students to become more informed on current policy. Hosting a variety of programs that not only promote diversity but also educate students on global issues at home and abroad is crucial to our global world and global business.”

De Mars credits a great deal of his ASPLU success to his business education. “As director of finance, I found myself using fundamental accounting skills and money management tools to successfully fulfill my duties. This experience was significant because I directly applied what I learned in the classroom and related that to my ASPLU duties,” de Mars said.

De Mars’ internship last year with Russell Investment Group allowed him to explore and further understand organizational behavior, financial accounting, business law and ethics, informational systems, marketing, and sales. He believes this knowledge will be beneficial to his time as President.

Time inside the classroom has also helped de Mars prepare for his ASPLU duties. “One of the most engaging courses I’ve taken so far has been Professor Carol Ptak’s Creating Value in Operation Management course,” de Mars said. “We covered an array of business concepts centered on the idea of improving operations within an organization. After completing this class and starting my duties this past spring, I have already used many of the key values and thoughts learned and applied them to structuring the upcoming year.”

NEWS

School of Business students honored at Beta Gama Sigma reception

07-08 scholarship winnersSchool of Business students were honored at the 2008 Beta Gama Sigma honors reception on April 25th. Congratulations to the following students:

Scholarship recipients:

Monique Becker, Joey Bottcher, MinRak Choi, Kyle Ciolli, Claudia Davila, Andrea Dunham, Andrew Eli, Heather Eylar, Amber Fisk, Bre’ Greenman, Garrett Gulish, Krista Gunstone, Brittany Hale, Rune Herjskov, Belinda Ho, Oanh Hoang, Kalia Hymes, Benjamin Johnson, Jin-Man Kim, Tara Klarr, Kelsey Lee, Ashley Linn, Lyudmila Mokan, Kyle Morean, Mercede Ogan, Megan Proffitt, April Scrattish, Sara Strueby, Chinda Tankhoun, Katherine Toop

Beta Gama Sigma inductees:

Undergraduate students: Erin Clark, Season Eckstrom, Trinity Gibbons, Krista Gunstone, Belinda Ho, Kalia Hymes, Sean Roach, Jennifer Roath, Marcus Yonce, Christina Berkich, Mathias Raastad, Jared Rayborn, Philip Saucier III

Masters students: Joshua Carver, John Hoffman, Debra Manning, Erik Mortensen, Kristen Morton, Lori Winters

Award recipients:

Krista Gunstone, PLU Business Network Scholarship
Erik Mortensen, Outstanding MBA Student of the Year
Sean Roach, inland Empire Trades Credit Union Marketing Student of the Year
Claudia Davila, Academic Excellence in Finance
Oanh Hoang, Wall Street Journal Award

Graduate Fellowship Participants:


Tehseen Ansari, MinRak Choi, Leonardo Etcheto, Garrett Gulish, Rushita Shetty, Abbas Ali Syed, Jason Ruiz, Jan Inge Worum

Student credits post-grad success to operations course

May 2008 BBA graduate Justin Larimore was recently offered an internship at T-Mobile that focuses on process-based projects. Larimore credits School of Business professor Carol Ptak and her Creating Value in Goods & Services Operations course for his successful series of interviews.

“I really learned a lot through Professor Ptak’s teaching style. Her hands-on, real world application helped me gain a better understanding of what actually happens in the operations world. Her projects always pressed us to have an ‘outside-the-box’ type mentality, helping me to think critically on this subject.”

Larimore’s critical thinking abilities were tested throughout his four interviews at T-Mobile. “They asked me to walk them through the process of how I would implement gas stations into downtown Seattle if I were the ‘King of Seattle,’” Larimore said. “Since there are not many gas stations within the downtown area, they were challenging my thinking abilities by asking me to decide on how many gas stations and where to place them. This question reminded me of the type of scenarios that Professor Ptak challenged us with in class.”

A highlight of Professor Ptak’s operations course is the lack of a traditional textbook. “I do not use a traditional text because they are too confining,” Professor Ptak said. Instead, Ptak uses a series of selected texts. One of these texts, “The Goal” by Eli Goldratt, proved to be incredibly beneficial to Larimore in his interview. “One manager asked me several questions that hit on main ideas from the book,” Larimore said. “Being familiar with Goldratt’s book, I was able to answer his questions correctly. He said that I was the first intern to ever do so.”

Following the interviews, Larimore was asked to consider an Operations Analyst position. Larimore chose to accept the internship position first in order to experience different areas of the business before committing to a full-time position.

“Justin was a student who gained excellent operational insights and was able to apply them quickly in the work world,” Professor Ptak said.

Student leaves India and tennis behind to study at PLU

Shetty

Twenty-one-year-old Ruchita Shetty left her passion for tennis in her home country of India and moved to the U.S. in order to earn her MBA at PLU. Shetty adds an exciting diversity to the culturally-focused curriculum of the PLU MBA program.

Click here to read the article on Shetty published in the April 28, 2008 edition of The Mast.

Successful alumni featured in regional newspaper

hoffmanPLU alumni and inventor of XBRL Charlie Hoffman was recently featured in The News Tribune.

Click here to read the article.

Faculty accomplishments

Dr. Chung-Shing Lee’s research paper (co-authored with Dr. Jonathan C. Ho of the Yuan Ze University in Taiwan) has been accepted by the Research Technology Management Journal (RTM). The title of the paper is: "The DNA of Industrial Competitors."

RTM is one of the top journals in the field of technology and innovation management. It is considered to be the top journal for technology management professionals. The Journal is listed on the prestigious Social Science Citation Index (SSCI®).

Coming this spring: IMPACT Business Plan Competition

The Herbert Jones Foundation recently approved a three-year grant to support the creation and implementation of a business plan competition at PLU. Entrants will submit compete business feasibility studies demonstrating sustainability for their idea and will show how their business plans with impact the greater community in positive and meaningful ways.

Teams must contain at least one current PLU student or alumnus, regardless of their major. The winning team will receive $5,000, compliments of the Morken Venture Fund. Start forming your teams and brainstorming ideas now! More information to come…