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BUSA 203 Details
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[Course Prerequisites] ~ [Texts & materials]
[Course Objectives Specific to BUSA 203] ~ [Assignment Schedule]
[Summary of Graded Assignments]

Catalog description: Introduction to the use of accounting data for decision making, managerial planning, and operational control. Topics include cost-volume-profit relationships, cost accounting methods, budgeting, and performance evaluation. Familiarity with Microsoft Excel or other spreadsheet software is required. Prerequisites: BUSA 202, CSCI 120. 3 credits.

What this course is about:

Managerial accounting focuses on the use of accounting information to facilitate the business success of the enterprise -- for both manufacturing and service firms. Also, the concepts of management accounting are increasingly applied to government and not-for-profit organizations, to help them succeed in their service missions, to be responsible to the citizens they serve and to the funding agencies that support them. Management accountants play a strategic role in an organization, developing and presenting the information that is critical for the organization's success, and are an integral part of the value creation process.

In a nutshell, this course is about the economic and financial relationships which are the foundation of any business. We will raise questions like the following: Can we make money? If not, why not? If we can, how? How much? In what other ways can we measure performance? Will we have enough cash? How do we create value for customers? How do we maintain market position and competitiveness? What does the available information tell us about the stability or erosion of our market position?

An understanding of an organization’s competitive position in the market is as important as understanding the costs of designing, producing, and marketing a product or service. The complex relationships between costs, revenues, markets, internal processes, competition, pricing, and strategy make management accounting an especially rich and dynamic area for study. As we will see, these considerations apply equally well to not-for profit institutions.

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Course prerequisites

The prerequisites for a course are intended to assure that you gain as much as possible from our efforts over the semester. There are two prerequisites for this course. The first is BUSA 202. That means you should have taken financial accounting BEFORE this semester, NOT concurrently with BUSA 203. It also means that I expect you to remember basic concepts from financial accounting and be able to use them. These concepts include, but are not restricted to, the definitions of basic accounting categories [e.g., assets, liabilities, revenues, expenses], the organization and content of balance sheets and income statements, and the difference between cash and accrual accounting. You already sold your financial accounting book? Consider buying it back. Also, the last three chapters in the text [starting on page 453] are a review of financial accounting concepts.

The second prerequisite is the ability to use Excel. The spreadsheet work we do will not be terribly sophisticated, but I do insist on good spreadsheet practices. Failure to use good spreadsheet practices will result in a failing grade on individual assignments will probably result in a failing grade in the course. Students who lack good spreadsheet skills invariably achieve lower grades in the class than their better-prepared colleagues; students with exceptionally weak spreadsheet skills invariably wind up dropping the course to avoid a failing grade.  I have provided an extensive list of good spreadsheet practices at Rules for Good Spreadsheet Practice. Read through these and refer to them as you work on the assignments.  If you lack the requisite spreadsheet skills, PLEASE drop the course and enroll again after you have acquired the necessary working knowledge of Excel.

Course objectives specific to BUSA 203

Management accounting issues are addressed in an integrated framework which stresses organizational strategy and the role of management accounting information in production and marketing decisions. My single overriding objective in teaching this course is to have each of you develop a clear understanding of the role of management accounting in contemporary organizations, and the ability to apply that knowledge in a practical, professional setting. This means that students who complete this course will develop an understanding of the concepts underlying the development and use of management accounting information to achieve organizational objectives. Students will gain an understanding of the economics of business and service organizations; and the skill to analyze, evaluate, and discuss real-world business situations. Specifically, by the conclusion of this course, you should be able to do all of the following:

  1. Discuss the fundamentals of management accounting, including relevant strategic issues, and be comfortable with the use of the terms and concepts of the discipline

  2. Determine cost behavior patterns using both simple algebra and OLS regression

  3. Assess the "economics of the business," using cost-volume-profit relationships to determine breakeven points, assess financial leverage, and evaluate profitability and cash flow. You will learn to integrate this information with your knowledge of strategy, markets, and operations in order assess the viability of a business situation.

  4. Use revenue, cost, and operational data in management planning and decision making, including operational budgeting.

  5. Determine product or service costs in a simple setting

  6. Use costs and other critical success factors in evaluation of management control systems

Note that the emphasis here is on active learning and active involvement, and on using management accounting information in decision making, planning, and controlling operations. I have worked in a variety of manufacturing and service organizations, and I have been an academic for over 30 years. In all that time, I have never met anyone whose official title or job description was "management accountant." However, every successful manger or business executive I have ever met understood the terminology of management accounting and used management accounting concepts to make the day-to-day decisions that their jobs required. Thus, many, if not most of the folks who do management accounting are not accountants; they are managersmanagers in sales, marketing, finance, human resources, engineering, or manufacturing. Even though the word "accountant" isn’t in their job descriptions (and they certainly don’t think of themselves as accountants), they do management accounting. They use management accounting concepts, tools, and terminology daily to fulfill their varied responsibilities. Whatever your concentration is within the School of Business, whatever industry or service you eventually wind up working in, you will routinely use management accounting information in decision making, evaluation and control.

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Texts and materials

Introduction to Management Accounting by Horngren, Sundem, Stratton, Burgstahler and Schatzberg, 14th edition. Pearson Prentice Hall, 2008. [required] ISBN-978-0-13-612921-9.

A note regarding the text: I am well aware of student attempts to save money by buying old editions, “international” editions, etc. In a word, DON”T.You risk sacrificing consistency of content and assignment materials for the sake of a few dollars. Those who pursue this course of action do so at their own risk. I will NOT take responsibility for reconciling the differences between the required text and whatever other edition[s] you may have.

The following cases are available in the bookstore. All are from Ivey Business School Publishing:

  1. Sombrero: Proposed Fruit Juice Outlet [9B09B001]

  2. Catfish Creek Canoe Company [9A99A026]

  3. Foxy Originals--Expansion into the US Market [9B07B004]

  4. Endoscopes at Victoria Hospital [9A96K003]

  5. Accuride Canada Incorporated [9B04D002]

  6. College Couriers [9B06B010].

Be sure to get the cases promptly [=TODAY]. If you wait until the night before the case is due and the bookstore has closed for the day, you will not be a happy camper. No extensions will be granted "because I couldn't get to the bookstore...," or the equivalent. A number of additional items will be available via hyperlinks in the assignments section below.

You will need consistent access to Excel. Your ability to USE Excel is absolutely critical to success in this class. For your own benefit, please do NOT enroll in this class if you do not have the requisite Excel skills.

A word of caution regarding computer preferences. All of the quantitative assignments in the course require the use of Excel spreadsheet software. With all due respect to Mac users, I am not conversant with the problems and issues associated with running MS Office software on the Mac. If you elect to use a Mac for work in this class, you do so at your own risk.

Memory stick: If you do not own a memory stick, jump drive, pen drive or similar device, get one--the bigger the capacity the better [you'll use the extra capacity eventually, if not in this class]; at a minimum I suggest a 1.0 gig model. USB 2.0 compatibility is standard. All of our work this semester will require use of Excel, and it will be essential to have easy access to your work in class, at home, and wherever else you work on a computer. I also recommend that you put your name on your memory stick with a self-adhesive label. I strongly recommend that you bring your memory stick to class daily, simply to ensure that you have it when you need it. I also recommend that you back up your memory stick to your hard drive or other media daily. Memory sticks do fail, and they can get lost.

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A note of caution: Some students forfeit a relatively large amount of credit simply because they fail to follow directions [e.g., exceeding page limits on assignments, failure to use cell referencing in Excel formulas, failing to use the requested subject line and/or filenames in emailed submissions, answering the wrong question]. For your own benefit, read the directions carefully before you start work on an assignment, and then read them again before you submit your work. The points you save will be worth your time. 

Check email frequently: The assignments in this course often generate considerable email traffic as students ask me various questions about the assignments. Since I try to share answers to questions with all students, it is to your advantage to check email frequently during the days preceding the due date for an assignment, While some students find it annoying to have to check their email for this purpose, there is simply no way I can anticipate the questions which will arise.

A word about designation of end of chapter assignments: The authors have developed a rather complex hierarchy to describe the types of end-of-chapter problems. However, note that, other than what is described as "Fundamental Assignment Material," there is a single numbering sequence for the assignments at the end of any one chapter. In order to avoid clutter, I have used the generic word "problem" to refer to any of the end of chapter assignments in the HSSBS text.

Spreadsheet work: ALL quantitative work "for credit" in my classes MUST be done on Excel. While some may argue that this steals time from more important [or more relevant] "accounting stuff" the reality is that, irrespective of your professional aspirations, Excel and financial modeling are a fact of life. I am trying to prepare you to apply your knowledge in a practical, professional setting. Those who have the requisite skills will get [and keep] the jobs; those who don't, won't. My assumption is that you would prefer to be in the former group rather than the latter.

Check figures for assignments in the textbook: Click here for check figures [PLU ePass required]; I have not reviewed these and I have not correlated the assignments with problems for which check figures are or are not given.] The check figures are organized by chapter. You will note that the chapters in the paperback version of the text are not numbered. However, you have chapters 1 through 8, 04, 15, 16, and 17, which have been assembled in numerical order, so you should be able to associate a given check figure with the correct chapter and problem number.

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Submission of graded assignments:

  1. Format: Some assignments are to be submitted in hard copy, others as Excel [*.xls] files. Read the directions for each assignment carefully to ensure that you are following the appropriate procedure.

  2. Deadlines: ALL for-credit assignments are due before class as follows:

    1. Hard copy assignments must be in my hands no later than the start of class.

    2. Because there are two sections of this class, ALL assignments must be emailed to my campus address [myersgm@plu.edu] and must be timestamped no later than 7:45 a.m. on the day of the class. I will establish filters based on the criteria I give you for email subject lines; it is essential that you follow directions. My email volume is such that I cannot take time hunting for your particular message.

    3.  I often print parts of student worksheets simply because it is easier to work from a paper document. Please be sure to establish appropriate print ranges in the files you send me. It is not my responsibility to figure out how to get what you have done into the appropriate page layout. If I print your worksheet I should get precisely the same layout that you would happy to give me in hard copy. Work that is not appropriately printed will receive a failing grade.

School of Business Digital Portfolio: All BBA graduates are required to have a digital portfolio, demonstrating competence in specific areas. Specifically, BBA graduates will:

 1. be prepared to make ethical decisions
 2. be competent in the disciplinary foundations of business,
 3. understand global and multicultural perspectives,
 4. have critical thinking and quantitative skills,
 5. be effective written and oral communicators,
 6. have team and interpersonal competence, and
 7. competently use contemporary technologies.

All of the assignments in BUSA 320 are potential portfolio material.

Assignment schedule

Explanations of items in the assignment list below:

Preparation for today's class = These are the things YOU need to DO BEFORE today's class
Assignment due today
= These are things to HAND IN for grading; if it does not say "Assignment due," there is nothing to hand in. In other words, there is ALWAYS something to DO, but there is not necessarily anything DUE.
Agenda for today
= What WE will do in class today; use of the first person plural is quite intentional; class is a collaborative effort and your active involvement in it is essential

Date Day Session No. Reading assignments, problems, cases and other work.
Only the specific assignments in the list of work to be graded will be collected
09/08 T 1 Because of opening convocation, 0800 classes on Sept. 8th meet for only about 40 minutes. To keep sections 01 and 02 synchronized, section 02 [which meets at 1:45] will also meet for about 40 minutes today. Also, BOTH sections will meet for the FULL time period [8:00 - 9:45 and 1:45 - 3:30] on Thursday, 9/10 to make up some of the time lost on the 8th. We will normally adjourn around 9:20 and 3:05 in the respective sections.

Agenda for today: Cover the usual administrative stuff: what this course is about. class expectations, assignments, importance of Excel usage etc. Distribute and collect signed class contracts

09/10 R 2 Preparation for today's class:  buy the book and the cases; get acquainted with the syllabus; read pp. 3-14 in the text; skim the rest of ch. 1; complete the Nike assignment. Submission instructions are in the assignment document.

Agenda for today: Conclude review of any administrative matters left over from Tuesday; review Nike assignment; use Lemonade Stand example to set up the kinds of questions that an owner/manager needs to ask. Introduce cost classifications and basic concepts [manufacturing vs. non-manufacturing costs; fixed costs and variable costs; gross margin and contribution margin; valuation of cost of goods sold and inventory; absorption costing and variable costing] as time permits

09/15 T 3 Preparation for today's class: read ch. 2, including appendix A [skip appendix B]; read Rules for Good Spreadsheet Practice; work problem 2-A3; 2-B2
Agenda for today: continue with discussion of basic concepts using Crummy Cracker problem.
09/17 R 4 Preparation for today's class: work problems 2-35, 2-44; 2-46

Agenda for today
: breakeven analysis and product mix; what happens when Crummy Cracker adds a low-fat product to the mix? Hip pocket is 2-37.
09/22 T 5 Assignment due today: Sombrero: Proposed Fruit Juice Outlet;
Agenda for today's class
: continue discussion of product mix issues w/ problems 2-54, 2-61 and 2-62
09/24 R 6 Preparation for today's class: complete problem 2-51 and 2-56; for problem 56, what is the impact on profit if they sell one more enchilada? one more taco?
Agenda for today: wrap up Crummy Cracker analysis with coverage of absorption and variable costing
09/29 T 7 Preparation for today's class: read ch. 3, including the appendix on least squares regression; also work through  the tutorial on regression analysis [i.e., DO the tutorial, don't just read it]
Agenda for today: begin discussion of cost behavior analysis; high low; regression
10/01 R 8 Preparation for today's class: Problems 3-35 and 3-50; for requirement 2 in problem 50, do the regression in Excel; you won't always have Sandra to do it for you. Be prepared to give a full evaluation of the goodness of fit tests for the regression.
Agenda for today: continue discussion of regression and cost analysis
10/06 T 9 Assignment due today:  Hubbard's Cupboards; Word document file is available here. Submission requirements are included in the case document.
Agenda for today: introduce relevant costs and decision making
10/08 R 10 Preparation for today's class: read ch. 5; work problem 5-33, 5-53 and 5-58
Agenda for today
: continue discussion of relevant costs and decision making
10/13 T 11 Assignment due today: Catfish Creek Canoes case
Agenda for today: discussion of Catfish Creek Canoes
10/15 R 12 Preparation for today's class: Foxy Originals case, part 1
Agenda for today: work through analysis required for Foxy Originals  case
10/20 T 13 Assignment due today: Foxy Originals  case, part 2
Agenda for today
: conclude Foxy Originals case
10/22 T 14 Preparation for today's class: read ch. 6; work problem 6-33, 6-39, 6-45, 6-65
Agenda for today: discussion of operational decisions
10/27 R 15 Catch up day if needed; agenda to be announced
10/29 R N/A No class today. I will be attending the annual meeting of the North American Case Research Association in Santa Cruz, CA.             
11/03 T 16 Assignment due today: Endoscopes at Victoria Hospital case
Agenda for today: discussion of Victoria Hospital case
11/05 R 17 Assignment due today: Accuride case
Agenda for today's class:
discussion of Accuride case
Hyperlinks
 for budgeting materials; these will help you in the assignments for the rest of the semester
>>>>>>
There is a comprehensive overview of the budgeting process available at budgeting model.pdf. This should help you to get a better understanding of what is happening in the budgeting process. I have also developed a summary which explains how to derive the various numbers needed in the budgeting process; it is at Where do I get the Numbers? Finally, I have prepared a PowerPoint file on the use of conditional formulas [=IF( )] for calculating borrowing and repayment. Access this at using conditional formulas in debt calculations.ppt. I will give you check figures for some of the work we will do. Click here to download a set of error checking procedures in the event that your numbers don't come out right.
11/10 T 18 Preparation for today's class: Read ch. 7; work problem 7-30 [sales budget]; 7-33 [purchases]; 7-37 [cash budget]; use Excel on these.
Agenda for today: work on budgeting problems

As you read chapter 7, pay particular attention to the detailed illustration ["The Cooking Hut," which begins on page 318. The illustration provides excellent coverage of the concepts involved in preparing a master budget. As you work through the parts of the problem, you should be able to answer the following three questions for each number in the solution: [1] Where does it come from? [Or how did they get it?]; [2] Where else does it show up? For example, the ending cash balance in the cash budget winds up on the ending balance sheet; and  [3] What does it mean, or what role does it pay in the company's budget? For the record: This is one of those points in the course at which it will be tempting to pass this off as "one of Professor Myers' pain in the rear exercises."  In previous semesters, students who have neglected the early assignments on this material readily admitted that their poor performance on the final project was due to their lack of effort early on. Profit from their experience! Your efficiency in completing the final will be directly proportional to the time you spend on these illustrations in this chapter.

11/12 R 19 Preparation for today's class: work problem 31 [sales & cash collections]; 7-34 [purchases]; 7-35 [cash budget]; Use Excel on these.
Agenda for today
: intensive work on budgeting issues;  "Rules of engagement" for work on final project due today.
11/17 T 20 Catch up day if needed; agenda TBA
11/19 R 21 Preparation for today's class: Exotic Imports
Agenda for today: hands on with Excel, working on comprehensive budgeting case
11/24 T 22 Agenda for today: hands on with Excel, conclude Exotic Imports case; see assignment for 11/17. Your work is due no later than the end of class today. I will personally review each student's work before the end of class. Please do not leave class today until I have checked you off as completing this assignment.  Plan to spend the entire class period [i.e., until 11:40] if necessary.
11/26 R   Thanksgiving--travel safely and enjoy the holiday
12/01 T 23 Preparation for today's class: Read pp. 354 - 364; work problems A-1, A-2 [p. 379]; 41, p. 386.
Agenda for today
: extend budgeting discussion to include sales and activity variances;
12/03 R 24 Preparation for today's class: problems 35 and 36, p. 384
Agenda for today: continue discussion of variances
12/08 T 25 Getting funding to start your business: guest speaker: Some of you may aspire to own your own business some day; some of you may now have contacts with a small business run by a friend or family member. If home ownership is the classic "American dream," small business ownership may not be far behind in its importance to many Americans. Unfortunately, running a small business may look easy from the outside, but the challenges of financing, financial management, customer relations and personnel management can overwhelm those without adequate training, experience, or just plain savvy. One of the first steps in developing a small business is financing. Craig Chance, a PLU alum and commercial lending officer with Columbia Bank will join us today to talk about the sorts of things he looks for in commercial loan applications. Craig will share some of his experiences [and horror stories] with us. He will also be with us for the final exam to help evaluate your financing proposals. This class will consume the full class period [until 9:45 and 3:30]. Please plan accordingly.
12/10 R 26 Agenda for today: Q & A on final case project. Course evaluations
Final project schedule:
Section 01: Wednesday, 12/16, 8:00 - 9:55            Section 02: Thursday 12/17, 1:00 - 2:50
Details are at
College Couriers case

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Summary of graded assignments

Item Date Approximate % of final grade Notes and comments
Nike assignment 9/10 5.0% Individual submission
Hubbard's Cupboards 10/6 11.0% Individual submission
Catfish Creek Canoes 10/13 10.0% Individual submission
Foxy Originals 10/20 16.0% Groups of TWO
Endoscopes at Victoria Hospital 11/3 11.0% Individual submission; submit one or the other, but NOT both.
Accuride 11/5
Exotic Imports 11/24 6.0% individual submission
College Couriers case [final project] 12/16 or 12/17 21.0% Groups of 2
Subtotal for assignments   80.0%  
Class participation Daily 20.0%  
Total   100.0%  

Mapping of learning objectives and assignments

Assignment

Objectives

Basic concepts Cost behavior; regression Economics of the business Marketing and production decisions Product costs Budgeting Performance evaluation Written communication Critical thinking Quantitative analysis Teamwork Use of technology
Nike X   X       X X X X    
Sombrero X X X   X       X X   X
Hubbards X             X X X   X
Catfish Creek X   X X X       X X   X
Foxy X   X X X   X X X X X X
Victoria Hospital X     X         X X   X
Accuride X     X         X X   X
Exotic X   X     X X   X X   X
College Couriers X   X     X X   X X X X
Copyright © 2008 Gerald M. Myers
Last modified:09/05/2009 01:52:14 PM