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iPremier Case

The iPremier case is about a company that suffers a denial of service attack on its Web site. Because the graphics add a great deal to the momentum and urgency of the situation--and a bit of humor as well--I have elected to use a graphic novel version of the case. While some of the detail from the regular text version is lost, the imagery and immediacy of the drawings more than make up for it. One thing that is lost in the graphic novel version is the introduction of the various characters. Since these people and their official roles are an important element in the case, I am providing the following list of dramatis personae [more or less in the order of appearance].

Name** Title Page when they appear Name Title Page when they appear
Bob Turley Chief Information Officer 1 Joanne Ripley Head of IT operations 5
Jack Samuelson CEO 1 Warren Spangler Vice president of business development 13
Lydia Dawson Marketing; former IT intern] 1 Tim Mandel Chief Technology Officer 16
Leon Ledbetter Information technology operations person 4 Peter Stewart Legal Counsel 19

** Blake Carleton and Rajiv Narayandas are mentioned [on p. 2] as the co-founders of the company, but play no role in the case.

Your assignment is as follows:

  1. Read the case [available from Harvard Business School Publishing at no charge to you; see listing in texts and materials]
  2. For each of the individuals involved in the events of January 12th, rate them as helpful or unhelpful in dealing with the situation as it unfolds. Helpful means that somehow or other they made the situation better [or "less worse"]. Unhelpful means that they made it worse or didn't do anything when they could have made it better somehow. Unhelpful may also mean that a person's focus was on issues that are important at some level, but not necessarily the most critical thing at the moment. For example, when you have a fire, the most critical things are to get people out of the building and get the fire out, in that order. Bickering over who will file the insurance claim can wait. Those who ask irrelevant questions or who are otherwise a distraction are also unhelpful
  3. Were the company's operation procedures deficient at the time of the attack? Why or why not? Give specific examples that support your contention.
  4. In the aftermath of the attack what would you be worried about. What actions would you recommend?
Copyright © 2008 Gerald M. Myers
Last modified:09/05/2009 01:52:14 PM