Build your brand
learn the world of analytics
Retool your career for the data-driven age
The field of big data is new and changing fast. Everything can be measured. Become an expert in understanding what the data says and how to use it, and land a job in marketing analytics.
Barista Creations
MSMA grad turns break-time Instagram photos into corporate dream job
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Master of Science in Marketing Analytics
The MSMA is an innovative analytical degree.
Be career ready in 9 months
Work with industry clients to solve real business problems
Know how and why to capture data and understand how to analyze the data
Formulate data-driven recommendations to advance business strategies
STEM-designated
Students from any academic background may apply
