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Introducing PLU’s “Build Your Career Scholarship”

A Scholarship for Master’s in Marketing Analytics New Students

Posted by:
April 7, 2021

Do you love your current workplace, but see a need for more strategic, data-driven decision making? Or are you looking for a new career that offers you more pay and more room to grow?

No matter where you are in your career, a Master of Science in Marketing Analytics (MSMA) from Pacific Lutheran University could be exactly what you need to secure a meaningful career in today’s data-driven age.

That said, we understand that during the COVID-19 pandemic, pursuing your master’s degree may seem financially overwhelming. In response, the MSMA professionals at PLU are now offering a NEW scholarship for master’s in marketing analytics students who start enrollment in Fall 2021.

We know our MSMA alumni are highly sought after upon graduation, so we would like to help make this opportunity a reality for you. With the “Build Your Career Scholarship,” you will find it more affordable to achieve your goals.

5 FAQs Regarding PLU’s Master’s in Marketing Analytics Scholarship

To be eligible for this scholarship, you must first apply for admission by April 30 to start in Fall 2021.

Pro Tip: Already applied for admission? You are eligible for this scholarship. It will be added to your financial aid package.

This scholarship award is distributed over the course of the academic program. It helps reduce the out-of-pocket cost of your tuition for the entire degree program; up to $9,000, not exceed the program tuition. 

A portion of the scholarship will be awarded each term, based on the number of credits for which you register as a percentage of the credits required for the degree program.

You will receive a portion of the award each term until the $9,000 has been fully expended. After the $9,000 has been fully spent, scholarship funding will not be available for any additional coursework.

This scholarship can be used in addition to other scholarships or graduate assistantships for which you may be eligible. However, it cannot be used with the PLU alumni discount, Dean’s Excellence Awards, and early registration tuition discount. 

This scholarship is not available if 100% of the student’s tuition cost is being covered by any single governmental benefit.

Yes. You probably should apply for federal financial aid, too. Scholarship awards will only reduce the out-of-pocket cost of your tuition, and financial aid can help pay for the rest. PLU’s school code is 003785. Detailed information is available at the Federal student aid website.

PLU’s employee tuition remission benefits cannot be used with this scholarship.

An Inside Look at PLU’s Master’s in Marketing Analytics

Pacific Lutheran University’s Master of Science in Marketing Analytics (MSMA) is a cutting edge, STEM-designated program offering an innovative analytics degree, specialized in marketing analytics and research.

The MSMA fills a critical industry gap that other business analytics programs miss. The program truly takes on a unique approach to marketing analytics: the program’s rigorous and relevant curriculum prepares graduates to be highly-skilled marketing analytics professionals. 

Students gain a solid foundation in marketing strategies, consumer behavior and market analysis, and acquire state-of-the-art skills and tools for analysis, synthesis, interpretation and decision-making. The program also builds expertise by incorporating a strong experiential learning component.

The MSMA program will now be offered exclusively online, providing synchronous and live online lectures with active class interaction during non-working hours. Additional asynchronous class materials and activities will be arranged, flexible for students with full-time jobs, children or other responsibilities. Students attend classes online at home or anywhere, but will also have personal, individualized interaction and support from faculty and staff.

Learn more about obtaining a master’s in marketing analytics at Pacific Lutheran University!

Fueled by the academic innovation coming out of our graduate marketing analytics program, we are developing the next generation of data-minded analysts who can make a difference in countless industries.  

If you are ready to transform your future by achieving a master’s in marketing analytics, we encourage you to contact us.

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