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  • Accreditation, Approval, and Licensure of Institution and Programs Career and Job Placement Services Computer Use and File Sharing Copyright Infringement - Policies and Sanctions Educational

    HEOA Required Consumer InformationPacific Lutheran University has signed a participation agreement with the U.S. Department of Education that allows our students to receive funding from federal student aid programs, as authorized under the Higher Education Act of 1965. Regulations under this act require that the university (and all universities and colleges that offer federal student aid) provide students and prospective students the following consumer information. If you have questions about

  • PLEASE NOTE: This information includes only loans certified by PLU for attendance at PLU and does NOT include any Federal Direct Parent PLUS loans.  Estimated monthly payments and total loan payoff for federal student loan programs assume the standard 10 year repayment term.  These are estimates only and not meant as a guarantee or promise...

    PLEASE NOTE: This information includes only loans certified by PLU for attendance at PLU and does NO

  • Accreditation, Approval, and Licensure of Institution and Programs Career and Job Placement Services Computer Use and File Sharing Copyright Infringement - Policies and Sanctions Educational

    HEOA Required Consumer InformationPacific Lutheran University has signed a participation agreement with the U.S. Department of Education that allows our students to receive funding from federal student aid programs, as authorized under the Higher Education Act of 1965. Regulations under this act require that the university (and all universities and colleges that offer federal student aid) provide students and prospective students the following consumer information. If you have questions about

  • PLEASE NOTE: This information includes only loans certified by PLU for attendance at PLU and does NOT include any Federal Direct Parent PLUS loans.  Estimated monthly payments and total loan payoff for federal student loan programs assume the standard 10 year repayment term.  These are estimates only and not meant as a guarantee or promise...

    PLEASE NOTE: This information includes only loans certified by PLU for attendance at PLU and does NO

  • About: We’re an early stage startup company developing eco-friendly and bio-renewable surfactant chemicals for consumer products, such as laundry detergents and personal care products. Sironix has invented and developed a new surfactant molecule that will make our consumer products work better and benefit our environment.…

    Sironix REU Intern Opportunity Posted by: alemanem / May 11, 2021 May 11, 2021 About: We’re an early stage startup company developing eco-friendly and bio-renewable surfactant chemicals for consumer products, such as laundry detergents and personal care products. Sironix has invented and developed a new surfactant molecule that will make our consumer products work better and benefit our environment. As a growing company with over $6M in government grants, investment, and partnerships, we are

  • Starbucks expertly employs market research to craft marketing messages and stay informed about consumer sentiment. Businesses in the coffee industry are susceptible to many external risks, most of which they are not able to control or even influence. The list of external threats is long,…

    Starbucks’ Use of Market Research Propels the Brand Posted by: wagnerjc / November 7, 2017 November 7, 2017 Starbucks expertly employs market research to craft marketing messages and stay informed about consumer sentiment. Businesses in the coffee industry are susceptible to many external risks, most of which they are not able to control or even influence. The list of external threats is long, ranging from vagaries in the weather to ethically sourced coffee, and Starbucks must develop agile

  • How ‘Packaged Pleasures’ Changed America At the 2014 Benson Lecture, Prof. Gary Cross Will Explore Consumer Culture and its Impact on our Lives PLU Marketing & Communications From the candy bar to the cigarette and from records to roller coasters, a technological revolution during the…

    October 6, 2014 How ‘Packaged Pleasures’ Changed America At the 2014 Benson Lecture, Prof. Gary Cross Will Explore Consumer Culture and its Impact on our Lives PLU Marketing & Communications From the candy bar to the cigarette and from records to roller coasters, a technological revolution during the end of the 19th century set up a colossal shift in human consumption and sensory experience. As corporations such as Campbell’s Soup and Wrigley chewing gum introduced new techniques to capture and

  • Associate Professor | School of Business | emre.ulusoy@plu.edu | 253-535-7256 | Dr.

    taught a variety of marketing and business courses at both the undergraduate and graduate levels. He is interested in teaching both in-class and online courses and he is well suited to teach a diverse set of marketing classes at both the undergraduate and graduate levels. He is primarily interested in teaching Consumer Behavior, Principles of Marketing, Marketing Research and Analytics, Qualitative Marketing Research, Marketing Strategy, Digital Marketing, and Marketing Communication. Dr. Emre Ulusoy

    Contact Information
  • Dean | School of Business | muldermr@plu.edu | 253-535-7258 | Dr.

    Quality Management, Pacific Lutheran University, 1993 Areas of Emphasis or Expertise Marketing Consumer Behavior & Decision Making Marketing Strategy & Planning Nonprofit Organizations/Marketing Effective Branding & Narratives (Business & Nonprofits) Global/Social Impact Projects & Transformative Change Accolades Emerald Insights Citations of Excellence Research Award for Impactful Research (2016) Excellence in Teaching Award, PLU School of Business (2016) LIVE UNITED Service & Leadership Award

  • Associate Professor School of Business | Innovation Studies | muldermr@plu.edu | 253-535-7258 | Dr.

    Resources and Total Quality Management, Pacific Lutheran University, 1993 Areas of Emphasis or Expertise Marketing Consumer Behavior & Decision Making Marketing Strategy & Planning Nonprofit Organizations/Marketing Effective Branding & Narratives (Business & Nonprofits) Global/Social Impact Projects & Transformative Change Accolades Emerald Insights Citations of Excellence Research Award for Impactful Research (2016) Excellence in Teaching Award, PLU School of Business (2016) LIVE UNITED Service