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  • PLU graduate Aaron Bell ’04 learned early on that life is full of pathways — and that it was his responsibility to pursue his interests with passion to find his purpose. He grew up in Wisconsin where he was a standout student — an Eagle…

    Aaron Bell ’04: A Philosopher in Finance Aaron Bell applies philosophy and psychology principles to wealth management Posted by: Zach Powers / September 8, 2023 Image: Aaron Bell ’04 double majored in psychology and individualized studies at PLU. He is now a partner and wealth advisor at Cannataro Family Capital Partners. (photo by Sy Bean/PLU) September 8, 2023 By Lisa Patterson '98Resolute Guest WriterPLU graduate Aaron Bell ’04 learned early on that life is full of pathways — and that it was

  • While your salary expectations long-term with a master’s degree in education are strong, we know it can be tough to figure out how to finance your graduate degree. Below we discuss scholarships, grants, loans, and financial aid options, all of which may help you make…

    How to Finance Your Master’s Degree in Education Posted by: chaconac / January 25, 2022 January 25, 2022 While your salary expectations long-term with a master’s degree in education are strong, we know it can be tough to figure out how to finance your graduate degree.Below we discuss scholarships, grants, loans, and financial aid options, all of which may help you make a graduate degree financially feasible.LOAN FORGIVENESS Loan Forgiveness Programs for TeachersOne way to fund your education is

  • Originally posted by Martech Advisor on December 31, 2018 by Yoli Chisholm Yoli Chisholm, VP of Marketing at Sprinklr, shares three marketing trends which we are likely to see in the coming year. The world of marketing was a very different place 10 years ago.…

    Top Three Marketing Trends in 2019 Posted by: joreia / January 8, 2019 January 8, 2019 Originally posted by Martech Advisor on December 31, 2018 by Yoli ChisholmYoli Chisholm, VP of Marketing at Sprinklr, shares three marketing trends which we are likely to see in the coming year. The world of marketing was a very different place 10 years ago. Google Chrome was introduced in 2008, GPS on phones was gaining popularity and the first commercially available smartphone running the Android mobile

  • Master of Science in Marketing Research Degree Launches in Fall 2015 Pacific Lutheran University’s School of Business is accepting applications for the first cohort of its latest master’s degree, the Master of Science in Marketing Research (MSMR). The program will begin in September 2015, making…

    July 9, 2014 Master of Science in Marketing Research Degree Launches in Fall 2015 Pacific Lutheran University’s School of Business is accepting applications for the first cohort of its latest master’s degree, the Master of Science in Marketing Research (MSMR). The program will begin in September 2015, making PLU the only university on the West Coast to offer a dedicated MSMR degree. “PLU is excited to deliver the depth of education necessary to provide industry with job candidates equipped in

  • Those who are fascinated with marketing, numbers and data will want to consider a career in marketing analytics. This game-changing field leverages big data to evaluate, analyze, and manage marketing efforts. Careers in this field capture viable data and analyze that data, translating it into…

    Perfect Timing: Pursue a Marketing Analytics Career Posted by: Julie Winters / December 17, 2019 Image: MSMA class at PLU, Tuesday, Feb. 26, 2019. (Photo/John Froschauer) December 17, 2019 Those who are fascinated with marketing, numbers and data will want to consider a career in marketing analytics. This game-changing field leverages big data to evaluate, analyze, and manage marketing efforts. Careers in this field capture viable data and analyze that data, translating it into meaningful

  • TACOMA, Wash. (April 24, 2015)—A team of PLU Marketing students has won the Social Business track of the 2015 Business Plan Competition presented by the Tacoma Entrepreneur Network. The winning team—Taylor Gonzales, Kevin McKay, Kayla Evans, Lindsey Campbell and Austen Wilson—is mapping a marketing plan…

    PLU Marketing Students Win Business Competition Track Posted by: Sandy Dunham / April 24, 2015 Image: A Marketing Management team made up of, from left, Taylor Gonzales, Kevin McKay, Kayla Evans, Lindsey Campbell and Austen Wilson (all ’15), took first place in a track of the 2015 Business Plan Competition. April 24, 2015 By Sandy Deneau DunhamPLU Marketing & CommunicationsTACOMA, Wash. (April 24, 2015)—A team of PLU Marketing students has won the Social Business track of the 2015 Business Plan

  • New Master of Science in Finance focuses on cross-disciplinary approach By Barbara Clements Pacific Lutheran University will begin the first classes in its Master of Science in Finance (MSF) this fall, putting the university on the leading edge of grooming finance leaders for the 21st…

    March 5, 2012 New Master of Science in Finance focuses on cross-disciplinary approach By Barbara Clements Pacific Lutheran University will begin the first classes in its Master of Science in Finance (MSF) this fall, putting the university on the leading edge of grooming finance leaders for the 21st century. Kevin K. Boeh, MSF program director and finance professor, said he’s excited about the new program because of the students it targets and its interdisciplinary nature. “This program comes

  • Choosing a marketing analytics degree means choosing a degree for a dynamic future. Read on to learn why PLU is your best choice. Is Marketing Analytics a Good Career? Graduates of the Master of Science in Marketing Analytics program at Pacific Lutheran University get fantastic…

    3 Reasons to Choose PLU’s Marketing Analytics Degree Posted by: chaconac / September 20, 2022 September 20, 2022 Choosing a marketing analytics degree means choosing a degree for a dynamic future. Read on to learn why PLU is your best choice.Is Marketing Analytics a Good Career?Graduates of the Master of Science in Marketing Analytics program at Pacific Lutheran University get fantastic in-demand training that leads to great paying positions. For those wanting to have a fulfilling career that

  • Today, we have seen such dramatic increases in the sheer volume of data produced by individuals and organizations that news reports describe the phenomenon as a “data explosion.” Our data explosion has created a new set of challenges. For many organizations, it’s like having the…

    5 Marketing Analytics Jobs for Data-Driven Innovators Posted by: chaconac / September 15, 2021 September 15, 2021 Today, we have seen such dramatic increases in the sheer volume of data produced by individuals and organizations that news reports describe the phenomenon as a “data explosion.”Our data explosion has created a new set of challenges. For many organizations, it’s like having the secret to success spelled out in front of you — but in a foreign language that no one at your company

  • Companies work diligently to keep a step ahead of their competition, and marketing analysts play a major role in this strategy . Consumers determine where their money goes, but marketing analysts use data to determine why they spend their money where they do, which is…

    Why Marketing Analysts are Game Changers for Business Posted by: Lace M. Smith / November 27, 2019 November 27, 2019 By Melissa BehrendGuest Writer for Marketing & CommunicationsCompanies work diligently to keep a step ahead of their competition, and marketing analysts play a major role in this strategy. Consumers determine where their money goes, but marketing analysts use data to determine why they spend their money where they do, which is crucial when it comes to companies bringing in new