Specialized Business Minor in Marketing

Minor Overall Requirements – 20 semester hours minimum

All courses must be completed with a grade of C- or higher, a cumulative grade point average of 2.50 for all courses in the minor is required, and at least twelve semester hours must be completed in residence.

A minimum of 20 semester hours in Business including:

    • BUSA 201: Introduction to Business in the Global Environment
    • BUSA 308: Principles of Marketing
    • BUSA 363: Consumer Behavior
      And, any 8 semester hours from the following:

        • BUSA 366: Multicultural Marketing
        • BUSA 460: International Marketing
        • BUSA 467: Marketing Research
        • BUSA 468: Marketing Management