Specialized Business Minor in Marketing

Minor Overall Requirements – 20 semester hours minimum

All courses must be completed with a grade of C- or higher, a cumulative grade point average of 2.50 for all courses in the minor is required, and at least twelve semester hours must be completed in residence.

A minimum of 20 semester hours in Business including:

        • BUSA 201: Introduction to Business in the Global Environment – offered as FYEP 102 in spring semester for first-year students
        • BUSA 308: Principles of Marketing
        • BUSA 363: Consumer Behavior

And any 8 semester hours from the following:

          • BUSA 366: Multicultural Marketing
          • BUSA 460: International Marketing
          • BUSA 467: Marketing Research
          • BUSA 468: Marketing Management