Frequently Asked Questions

What graduate business degree programs are offered?

In addition to the MSMA, PLU offers:

Master of Business Administration with the option of a general MBA or available areas of emphasis in Technology and Innovation Management, Health Care Management or Entrepreneurship and Closely Held Business

What is required for admission into the MSMA program?

The admission decisions are based on a holistic assessment of the individual merits of each applicant.

What are the MSMA application deadlines?

PLU is accepting applications for MSMA admission.  September is the month of entry for the next class.  Applications are reviewed and admission decisions made on an ongoing basis.  To help you prepare for the start of the program and make yourself eligible for scholarships, the Application Priority Date is March 15.  Applications received after this date may be considered on a space-available basis. 

Does the MSMA program have pre-requisites?

No, however a quantitative skill set is necessary as noted on your MSMA statement of professional goals essay.

When can I start the MSMA program?

The MSMA program is a full-time, 9-month cohort which begins in September.  There is a part-time option.  See the Graduate Program Director, Juanita Reed at for more details.

How do I apply?

Detailed information about the application process can be found on our how to apply page.

What do I need to score on the GMAT?

The GMAT exam is a standardized assessment, delivered in English, which helps business schools assess the qualifications of applicants for advanced study in business and management.  It is an important component of the application, but not the sole deciding factor.  The GMAT exam measures basic verbal, mathematical, and analytical writing skills that you have developed in your education and work. It does NOT measure:

  • your knowledge of business,
  • your job skills,
  • specific content in your undergraduate or first university course work,
  • your abilities in any other specific subject area, or
  • subjective qualities—such as motivation, creativity, and interpersonal skills.

For more information on the GMAT and to sign up for a testing date visit

How long is the PLU MSMA Program?

As a full-time program, the MSMA degree can be completed in 9-months.  There is a part-time option.  Please see the Graduate Program Director Juanita Reed for details.

MSMA Contact

For questions regarding admission to the Master of Science in Marketing Analytics program contact Graduate Program Director Juanita Reed.